Bilibili Inc. (ADR) (BILI)

Communications · NASDAQ · China

$19.00+9.83% today

Fundamentals

Market cap$7.41B
P/E ratio36.1
Revenue growth (YoY)+6.7%
Profit margin4.6%
Return on equity9.4%
52-week range$15.79 to $36.40
Next earnings2026-08-20

Valuation and ratings

DCF fair value$7.08
Upside to fair value-62.7%
Analyst target (mean)$29.56
Analyst range$21.11 to $36.15
Analysts covering30
Consensus viewstrong buy
Moat score43/100
Overall rating29/100, Sell

Bilibili Inc. (ADR) trades at $19.00, which is 63% above the $7.08 our discounted cash flow model puts on the business. On that measure it screens as expensive, which is not the same as saying it will fall.

Our moat model scores it 43 out of 100, which is little in the way of a moat. A moat is a structural reason competitors cannot take the profits away, and it matters more to a long holding period than any single quarter's numbers do.

It changes hands at 36.1 times earnings. Be careful reading that in isolation: for a cyclical business a low P/E arrives at the top of the cycle, when profits are peaking and about to fall, which is exactly when the shares look cheapest and are not.

About Bilibili Inc. (ADR)

Bilibili Inc. provides online entertainment services for the young generations in the People's Republic of China. It offers a range of digital content, including professional user generated videos (PUGV), mobile games, and value-added services, such as live broadcasting, occupationally generated videos, audio drama on Maoer, comics on Bilibili Comic, PUGV content in fan charging program and premium courses, and Bilibili premium courses and community-based avatar decoration. The company also provides advertising services; and IP derivatives and other services. In addition, it engages in the business and technology development activities; e-commerce business; and video, comics, and game distribution activities. Bilibili Inc. was founded in 2009 and is headquartered in Shanghai, the People's Republic of China.

Industry: Internet Content & InformationEmployees: 8,423HQ: China

BILI passes 1 of our 30 screens today

Each screen prints the exact criteria it used, and the circumstances in which it is wrong.

Smart money ownership

6 of the funds we track reported a position in their latest SEC 13F filing. Largest first:

A word of warning on reading these figures: a 13F reports the market value of a holding, so a fund that traded nothing at all still appears to have sold when the price fell. We found 102 companies where the standard reading gives the opposite answer. Only the share count is honest.

Common questions

Is Bilibili Inc. (ADR) (BILI) undervalued?

Against our discounted cash flow estimate of $7.08, BILI at $19.00 is 63% above fair value. That is one model's answer, not a recommendation, and most of a DCF's output sits in a terminal value nobody can forecast.

Which funds own BILI?

6 of the institutions we track reported a position in BILI in their most recent SEC 13F filing. A 13F is filed up to 45 days after quarter end, so it tells you what a fund held then, not what it holds now.

What is BILI's P/E ratio?

BILI trades at 36.1 times earnings. A low P/E is not automatically cheap: on a cyclical company it is usually a warning that earnings are at a peak.

The full research page for BILI, with financial statements, ownership detail, peer comparison and alerts, is free inside the app.

Data from company filings, exchange quotes and SEC EDGAR 13F disclosures. Quotes are delayed. Metrics we do not have are left out rather than estimated. Educational information, not financial advice.