Roku Inc. (ROKU)

Communications · NASDAQ · US

$143.82+4.26% today

Fundamentals

Market cap$20.87B
P/E ratio104.2
Revenue growth (YoY)+22.4%
Profit margin4.1%
Return on equity7.8%
52-week range$78.53 to $148.88
Next earnings2026-07-30

Valuation and ratings

DCF fair value$56.28
Upside to fair value-60.9%
Analyst target (mean)$153.64
Analyst range$120.00 to $170.00
Analysts covering21
Consensus viewbuy
Moat score55/100
Overall rating26/100, Sell

Roku Inc. trades at $143.82, which is 61% above the $56.28 our discounted cash flow model puts on the business. On that measure it screens as expensive, which is not the same as saying it will fall.

Our moat model scores it 55 out of 100, which is a moat, but not a deep one. A moat is a structural reason competitors cannot take the profits away, and it matters more to a long holding period than any single quarter's numbers do.

It changes hands at 104.2 times earnings. Be careful reading that in isolation: for a cyclical business a low P/E arrives at the top of the cycle, when profits are peaking and about to fall, which is exactly when the shares look cheapest and are not.

About Roku Inc.

Roku, Inc., together with its subsidiaries, operates a TV streaming platform in the United States and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others, as well as offers digital advertising services. The company also sells streaming players, Roku-branded TVs, smart home products and services, audio products, and related accessories. Roku, Inc. was incorporated in 2002 and is headquartered in San Jose, California.

Industry: EntertainmentEmployees: 3,600HQ: United States

Common questions

Is Roku Inc. (ROKU) undervalued?

Against our discounted cash flow estimate of $56.28, ROKU at $143.82 is 61% above fair value. That is one model's answer, not a recommendation, and most of a DCF's output sits in a terminal value nobody can forecast.

What is ROKU's P/E ratio?

ROKU trades at 104.2 times earnings. A low P/E is not automatically cheap: on a cyclical company it is usually a warning that earnings are at a peak.

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Data from company filings, exchange quotes and SEC EDGAR 13F disclosures. Quotes are delayed. Metrics we do not have are left out rather than estimated. Educational information, not financial advice.