Boqii Holding Limited (BQ)

About Boqii Holding Limited

Boqii Holding Limited operates as a pet-focused online retail business in the People's Republic of China. The company offers food, treats, shampoos, cages, toys, and apparel; OTC veterinary drugs, including dermatology drugs and worm medications; and other pet products to pet parents and small and medium pet businesses through self-operated online sales platforms, flagship stores on third-party e-commerce platforms, and an offline distribution network. It also provides cat litter, liners, bath products, dog and cat food, canned food, pet clothes, and pet toys under the Yiqin brand; value-for-money pet food under the Youbeizi brand; freeze-dried cat and dog food under the Mocare brand; and pet snacks and supplies, pet pharmaceuticals, and medical care products under the D-cat brand, as well as cat litter boxes, pet beddings, cat scratchers, airline-compliant crates, interactive pet toys, and functional pet snacks. In addition, the company operates Boqii Mall, an online sales platform, and Boqii Community, an interactive content platform. Further, it provides pet products to offline pet stores and hospitals; membership programs; SaaS solutions that provide inventory management, membership management, price information, and other services to offline stores; content offerings; online marketing and information; and technology development services. Boqii Holding Limited was founded in 2008 and is headquartered in Shanghai, the People's Republic of China.