Auto Trader Group (AUTO.L)
Communications · LSE · UK
Fundamentals
Valuation and ratings
Auto Trader Group trades at £5.16, close to the £5.49 our discounted cash flow model puts on the business. On this measure the market and the model broadly agree, so the interesting question is which of them is wrong.
Our moat model scores it 82 out of 100, which is a wide moat. A moat is a structural reason competitors cannot take the profits away, and it matters more to a long holding period than any single quarter's numbers do.
It changes hands at 14.7 times earnings. Be careful reading that in isolation: for a cyclical business a low P/E arrives at the top of the cycle, when profits are peaking and about to fall, which is exactly when the shares look cheapest and are not.
About Auto Trader Group
Autotrader Group plc operates an automotive platform in the United Kingdom. The company operates through Autotrader and Autorama segments. It provides vehicle advertisement on its websites for private sellers, as well as insurance and loan finance products to consumers; and display advertising on its websites for manufacturers and their advertising agencies. The company also sells new vehicles and accessories; and facilitates the lease of new vehicles. It offers its products to retailers, home traders, and logistics customers. The company was formerly known as Auto Trader Group plc and changed its name to Autotrader Group plc in January 2026. The company was founded in 1977 and is headquartered in Manchester, the United Kingdom.
AUTO.L passes 6 of our 30 screens today
Each screen prints the exact criteria it used, and the circumstances in which it is wrong.
Common questions
Is Auto Trader Group (AUTO.L) undervalued?
Against our discounted cash flow estimate of £5.49, AUTO.L at £5.16 is 6% below fair value. That is one model's answer, not a recommendation, and most of a DCF's output sits in a terminal value nobody can forecast.
What is AUTO.L's P/E ratio?
AUTO.L trades at 14.7 times earnings. A low P/E is not automatically cheap: on a cyclical company it is usually a warning that earnings are at a peak.
The full research page for AUTO.L, with financial statements, ownership detail, peer comparison and alerts, is free inside the app.
Data from company filings, exchange quotes and SEC EDGAR 13F disclosures. Quotes are delayed. Metrics we do not have are left out rather than estimated. Educational information, not financial advice.
