Nature's Sunshine Products, Inc. (NATR)
Consumer · NCM
Price as at 30 Sept 2026, 21:37 UTC. Quotes are delayed.
Fundamentals
Valuation and ratings
Nature's Sunshine Products, Inc. trades at $12.69, which is 182% below the $35.75 our fair value estimate puts on the business. On that measure alone it screens as undervalued, though a valuation model is an argument rather than a measurement, and the market is frequently right about why something is cheap.
Our moat model scores it 52 out of 100, which is a moat, but not a deep one. A moat is a structural reason competitors cannot take the profits away, and it matters more to a long holding period than any single quarter's numbers do.
It changes hands at 18.3 times earnings. Be careful reading that in isolation: for a cyclical business a low P/E arrives at the top of the cycle, when profits are peaking and about to fall, which is exactly when the shares look cheapest and are not.
NATR dividend history
Dividends per share by year
| Year | Total per share | Payments |
|---|---|---|
| 2021 | $1.00 | 1 |
| 2017 | $0.100 | 1 |
| 2016 | $0.400 | 4 |
| 2015 | $0.400 | 4 |
| 2014 | $2.00 | 6 |
| 2013 | $1.90 | 4 |
| 2012 | $0.150 | 3 |
Split-adjusted amounts in the listing currency, grouped by the calendar year of the ex-dividend date, from the filed record. Growth and streak figures compare complete years only.
NATR earnings and analyst estimates
Recommendation mix, 2 published ratings
Estimates are the published analyst consensus and move often. An earnings date is scheduled, not certain, and a share tends to reprice most violently on the day itself.
About Nature's Sunshine Products, Inc.
Nature's Sunshine Products, Inc., a natural health and wellness company, manufactures and sells nutritional and personal care products in Asia, Europe, North America, Latin America, and internationally. The company distributes general health products related to blood sugar support, bone health, cellular health, cognitive function, joint health, mood, sexual health, sleep, sports and energy, and vision; and immune products to support and strengthen the human immune system. It also offers cardiovascular products; digestive products to regulate intestinal and digestive functions; personal care products for external use, including oils and lotions, aloe vera gel, herbal shampoo, herbal skin treatment, toothpaste, and skin cleanser. In addition, the company provides weight management products, such as meal replacements and products that increase caloric burn rate. It offers its products under the Nature's Sunshine and Synergy Worldwide brands through its network of independent consultants to customers. Nature's Sunshine Products, Inc. was founded in 1972 and is headquartered in Lehi, Utah.
Company profile, industry and headcount are as reported by our data provider and can lag a company's own filings by a reporting period. The annual report is the authority.
NATR passes 2 of our 30 screens today
Each screen prints the exact criteria it used, and the circumstances in which it is wrong.
Super investor ownership
8 of the funds we track reported a position in their latest SEC 13F filing. Largest first:
- Renaissance Technologies, RENAISSANCE TECHNOLOGIES LLC$11.50M · 0.0% of book
- Arrowstreet Capital, ARROWSTREET CAPITAL, LIMITED PARTNERSHIP$4.17M · 0.0% of book
- Two Sigma, TWO SIGMA INVESTMENTS, LP$2.89M · 0.0% of book
- First Eagle, First Eagle Investment Management, LLC$2.15M · 0.0% of book
- Cliff Asness, AQR CAPITAL MANAGEMENT LLC$1.49M · 0.0% of book
A word of warning on reading these figures: a 13F reports the market value of a holding, so a fund that traded nothing at all still appears to have sold when the price fell. We found 102 companies where the standard reading gives the opposite answer. Only the share count is honest.
NATR peers
The largest companies in the same industry (Packaged Foods), then in the same sector.
- JBS JBS N.V.
- SAP.TO Saputo Inc.
- SJM The J. M. Smucker Company
- SFD Smithfield Foods, Inc.
- PPC Pilgrim's Pride Corporation
- CAG Conagra Brands, Inc.
- INGR Ingredion Incorporated
- A2M.AX The a2 Milk Company Limited
Every consumer company we cover is on the Consumer hub.
Common questions
Is Nature's Sunshine Products, Inc. (NATR) undervalued?
Against our fair value estimate of $35.75, NATR at $12.69 is 182% below fair value. That is one model's answer, not a recommendation. It is built from normalized earning power with growth capped deliberately low, which understates companies whose value is mostly future growth.
Which funds own NATR?
8 of the institutions we track reported a position in NATR in their most recent SEC 13F filing. A 13F is filed up to 45 days after quarter end, so it tells you what a fund held then, not what it holds now.
What is NATR's P/E ratio?
NATR trades at 18.3 times earnings. A low P/E is not automatically cheap: on a cyclical company it is usually a warning that earnings are at a peak.
Where does SteadyShares get its NATR data?
Fundamentals for NATR come from company filings and exchange data, as listed on NCM; institutional ownership comes from SEC 13F filings. The share price shown was last refreshed on 30 Sept 2026, 21:37 UTC and is delayed. Our data quality score for this company is 96/100, which is the share of the inputs behind our scores that were actually available rather than assumed. Metrics we do not hold are left out of the page rather than estimated.
The full research page for NATR, with financial statements, ownership detail, peer comparison and alerts, is free inside the app.
Data from company filings, exchange quotes and SEC EDGAR 13F disclosures. Quotes are delayed. Metrics we do not have are left out rather than estimated. Educational information, not financial advice.