Prudential Financial, Inc. (PRU)

Financials · NYQ

$113.58-1.29% today

Price as at 30 Sept 2026, 23:47 UTC. Quotes are delayed.

Fundamentals

Market cap$39.96B
P/E ratio11.8
Dividend yield4.88%
Revenue growth (YoY)+15.3%
Profit margin5.5%
Return on equity10.7%
52-week range$91.89 to $127.72

Valuation and ratings

Fair value estimate$92.06
Upside to fair value-18.9%
Analyst target (mean)$103.93
Analyst range$90.00 to $117.00
Analysts with price targets15
Consensus viewhold
Moat score46/100
Overall rating49/100, moderate quality

Fair value: $92.06 (-18.9%), see how we got there

Prudential Financial, Inc. trades at $113.58, which is 19% above the $92.06 our fair value estimate puts on the business. On that measure it screens as expensive, which is not the same as saying it will fall.

Our moat model scores it 46 out of 100, which is a moat, but not a deep one. A moat is a structural reason competitors cannot take the profits away, and it matters more to a long holding period than any single quarter's numbers do.

It changes hands at 11.8 times earnings. Be careful reading that in isolation: for a cyclical business a low P/E arrives at the top of the cycle, when profits are peaking and about to fall, which is exactly when the shares look cheapest and are not.

PRU dividend history

Dividend yield4.88%
Paid, trailing 12 months$5.55 per share
Most recent payment$1.40, ex 25 Aug 2026
5-year growth (p.a.)+4.2%
Consecutive years of growth17
Consecutive years paid24

Dividends per share by year

YearTotal per sharePayments
2026 (year to date)$4.203
2025$5.404
2024$5.204
2023$5.004
2022$4.804
2021$4.604
2020$4.404
2019$4.004
2018$3.604
2017$3.004
2016$2.804

Split-adjusted amounts in the listing currency, grouped by the calendar year of the ex-dividend date, from the filed record. Growth and streak figures compare complete years only.

PRU earnings and analyst estimates

EPS estimate, next year$14.62
Expected EPS growth+6.6%
Expected revenue growth+1.4%

Recommendation mix, 18 published ratings

0 buy14 hold4 sell

Estimates are the published analyst consensus and move often. An earnings date is scheduled, not certain, and a share tends to reprice most violently on the day itself.

About Prudential Financial, Inc.

Prudential Financial, Inc., together with its subsidiaries, provides financial products and services in the United States, Japan and internationally. It operates through PGIM, Retirement Strategies, Group Insurance, Individual Life, and International Businesses segments. The PGIM segment offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its insurance and retirement businesses. The Retirement Strategies segment provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; group annuities and other products; international reinsurance; investment only products; and FlexGuard suite, Fixed annuities, and variable annuities, as well as develops and distributes individual variable and fixed annuity products. The Group Insurance segment offers various group life, and long-term and short-term group disability, as well as group corporate-, bank-, and trust-owned life insurance; and supplemental health solutions including accident, critical illness, and hospital indemnity. The Individual Life segment develops and distributes variable life, universal life, and term life insurance products. The International Businesses segment develops and distributes life insurance, retirement products, investment products, and certain accident and health products. The company provides its products and services to individual and institutional customers through its proprietary and third-party distribution networks, financial professionals, and trusted partnerships. Prudential Financial, Inc. was founded in 1875 and is headquartered in Newark, New Jersey.

Industry: Insurance - LifeEmployees: 36,607HQ: United States

Company profile, industry and headcount are as reported by our data provider and can lag a company's own filings by a reporting period. The annual report is the authority.

PRU passes 3 of our 30 screens today

Each screen prints the exact criteria it used, and the circumstances in which it is wrong.

Super investor ownership

12 of the funds we track reported a position in their latest SEC 13F filing. Largest first:

A word of warning on reading these figures: a 13F reports the market value of a holding, so a fund that traded nothing at all still appears to have sold when the price fell. We found 102 companies where the standard reading gives the opposite answer. Only the share count is honest.

Politician trades in PRU

We hold 14 disclosed trades in PRU by members of Congress and executive-branch officials. The latest 5:

  • Donald J Trump · Executive branchSell · $1,001 - $15,000 · traded 23 Jul 2026 · disclosed 22 Sept 2026
  • Donald J Trump · Executive branchBuy · $15,001 - $50,000 · traded 15 May 2026 · disclosed 1 Jul 2026
  • Alan Armstrong · SenateSell · $1,001 - $15,000 · traded 27 Mar 2026 · disclosed 21 Jul 2026
  • Gilbert Cisneros · HouseSell · $1,001 - $15,000 · traded 10 Feb 2026 · disclosed 9 Mar 2026
  • Gilbert Cisneros · HouseBuy · $1,001 - $15,000 · traded 9 Jan 2026 · disclosed 13 Feb 2026

A disclosure reports a value band, not an amount, and is due up to 45 days after the trade; some arrive later. Every filer we track, each with their own page, is on the Congress trading tracker.

PRU peers

The largest companies in the same industry (Insurance - Life), then in the same sector.

Every financials company we cover is on the Financials hub.

Common questions

Is Prudential Financial, Inc. (PRU) undervalued?

Against our fair value estimate of $92.06, PRU at $113.58 is 19% above fair value. That is one model's answer, not a recommendation. It is built from normalized earning power with growth capped deliberately low, which understates companies whose value is mostly future growth.

Which funds own PRU?

12 of the institutions we track reported a position in PRU in their most recent SEC 13F filing. A 13F is filed up to 45 days after quarter end, so it tells you what a fund held then, not what it holds now.

What is PRU's P/E ratio?

PRU trades at 11.8 times earnings. A low P/E is not automatically cheap: on a cyclical company it is usually a warning that earnings are at a peak.

Does Prudential Financial, Inc. (PRU) pay a dividend?

Yes. Prudential Financial, Inc. yields 4.88% at the current share price. It has paid $5.55 per share over the trailing twelve months. It has paid a dividend in each of the last 24 complete calendar years. A dividend is declared by the board and can be cut at any time; a yield is a fact about the current price, not a promise.

Where does SteadyShares get its PRU data?

Fundamentals for PRU come from company filings and exchange data, as listed on NYQ; institutional ownership comes from SEC 13F filings. The share price shown was last refreshed on 30 Sept 2026, 23:47 UTC and is delayed. Our data quality score for this company is 100/100, which is the share of the inputs behind our scores that were actually available rather than assumed. Metrics we do not hold are left out of the page rather than estimated.

The full research page for PRU, with financial statements, ownership detail, peer comparison and alerts, is free inside the app.

Data from company filings, exchange quotes and SEC EDGAR 13F disclosures. Quotes are delayed. Metrics we do not have are left out rather than estimated. Educational information, not financial advice.